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Field name | Value |
---|---|
Title | A motivational research study of the image of WPIX in the New York metropolitan area |
Box Number | 74 |
Report Number | 1631C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Broadcasting |
Commissioned by | WPIX - TV |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | WPIX |
Method | Interview; Test; Focus Group |
Keywords | Go to Glossary |
Language | English |