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Field name | Value |
---|---|
Title | A proposal for a motivational research study for Kerr-McGee industries |
Box Number | 29 |
Report Number | 780A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Proposal |
Industry | Energy and Utilities |
Commissioned by | Winius-Brandon Company, St. Louis, Missouri |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Deep Rock |
Method | Interview; Observation; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
A motivational research study of the sales and advertising problems of Deep Rock Letter re: Deep Rock advertising A creative analysis of the proposed Deep Rock advertising |