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Field name | Value |
---|---|
Title | A proposal for a motivational research study on attracting new passenger traffic to Pan American |
Box Number | 66 |
Report Number | 1423A Rev. |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Proposal |
Industry | Travel and Tourism |
Commissioned by | Pan American Airways Corporation |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Pan American |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
A creative problem analysis and a proposal for a motivational research study on increasing passenger traffic over Pan Am's North Atlantic routes |