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Field name | Value |
---|---|
Title | The sales and advertising opportunities and problems of Rock of Ages - a problem analysis and proposal for a motivational market research study |
Box Number | 52 |
Report Number | 1168.1A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Retail and Wholesale |
Commissioned by | Harold Cabot & Co., Inc. |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Rock of Ages |
Method | Interview; Observation; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Basic concepts for the development of a motivational research study on the sales and advertising opportunities and problems of Rock of Ages |