Vorschlag fur einen qualitativen Packungstest des Onko- Sortiments - Market Research and American Business, 1935-1965

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Field name	Value
Title	Vorschlag fur einen qualitativen Packungstest des Onko- Sortiments
Box Number	116
Report Number	2703A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Mar 1973 Find out more about this year
Document Type	Proposal
Industry	Food and Drink
Commissioned by	HAG AG
Conducted by	Ernest Dichter International Institute for Motivational Research
Place	Frankfurt, Germany
Company	HAG AG Go to Business Biographies
Brand	Onko
Keywords	coffee, packaging, brand, marketing, taste, consumer movement, female consumer Go to Glossary
Language	German
Document linked to	Packungstest Onko-Gold, Onko-Mild, Onko-Mocca