Vorschlag zur Produkt- und Packungsteststudie für Sucherba - Market Research and American Business, 1935-1965

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Field name	Value
Title	Vorschlag zur Produkt- und Packungsteststudie für Sucherba
Box Number	94
Report Number	2134A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Jan 1968 Find out more about this year
Document Type	Proposal
Industry	Food and Drink
Commissioned by	Chocolat Suchard S. A.
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Chocolat Suchard S. A. Go to Business Biographies
Brand	Sucherba
Method	Test
Keywords	chocolate, candy, confectionery, brand, packaging, marketing, female consumer, housewife, child consumer, children, name, design Go to Glossary
Language	German
Document linked to	Namens-, Produkt- und Packungsteststudie für Sucherba