A socio-psychological testing procedure for predicting reactions to a changed racial distribution of customers in The Hecht, Co.'s Washington store

  • Market Research & American Business 1935-65
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Title
A socio-psychological testing procedure for predicting reactions to a changed racial distribution of customers in The Hecht, Co.'s Washington store
Date
Oct 1958
Copyright and Source Archive

Content compilation © 2014, by the Hagley Museum & Library. All rights reserved.

Catalog Records © 2014, by the Hagley Museum & Library. All rights reserved.

Document Type
  • Report
Report Number
1024E
Industry
  • Retail and Wholesale