Selection Criteria

The material included in Market Research and American Business, 1935-1965 has been selected in close collaboration with academic subject experts, collections specialists at participating libraries and archives, and under the guidance of the Editorial Board.

Ernest Dichter’s papers were donated to the Hagley Museum and Library by the Dichter family. After closing his offices in the Croton-on-Hudson “Castle” in 1982, Dichter placed his library of research studies, publications and other writings with Mercy College, where he taught marketing. However, when Mercy College sought permission in 1990 to microfilm them and destroy the originals to save space, Dichter repossessed them. He was working with a dealer to sell them to another library but was unable to make satisfactory arrangements before his final illness. These materials, plus Dr. Dichter’s remaining business correspondence and notes, were removed to Hagley from Dichter’s last residence and office in Cortlandt Manor, N.Y., in 2007. A second large collection of Dichter material, which presumably came from his European offices, is now housed at the University of Vienna. This collection contains a very large number, but not all, of his research proposals and studies, and while there is substantial overlap, a particular item may exist in only one of the collections.

A note on exclusions

Where exclusions have been made, this is largely due to: 

  • Collections falling outside the defined remit of this resource 
  • Existing open-access content 
  • Copyright and permission considerations 
  • Data protection concerns 

To learn more about the source archives and the collections selected from them please visit the Nature and Scope.