An outline of an experimental investigation measuring the psychological impact of print advertisements as compared to television commercials

  • Market Research & American Business 1935-65
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Title
An outline of an experimental investigation measuring the psychological impact of print advertisements as compared to television commercials
Date
n.d.
Copyright and Source Archive

Content compilation © 2014, by the Hagley Museum & Library. All rights reserved.

Catalog Records © 2014, by the Hagley Museum & Library. All rights reserved.

Document Type
  • Report
Report Number
1531A
Industry
  • Broadcasting