Proposal for a motivational research study on improving the effectiveness of promotion and advertising directed at physicians by ethical drug companies

  • Market Research & American Business 1935-65
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Title
Proposal for a motivational research study on improving the effectiveness of promotion and advertising directed at physicians by ethical drug companies
Date
Jul 1954
Copyright and Source Archive

Content compilation © 2014, by the Hagley Museum & Library. All rights reserved.

Catalog Records © 2014, by the Hagley Museum & Library. All rights reserved.

Document Type
  • Proposal
Report Number
433A
Industry
  • Healthcare and Pharmaceuticals