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Field name | Value |
---|---|
Title | Advertising |
Box Number | 51 |
Report Number | 1135A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Memorandum |
Industry | Financial Services |
Commissioned by | New England Life Insurance Company |
Company | Go to Business Biographies |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
The psychological effectiveness of a New England Mutual Life advertisement / a research report Advertising |