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Title Bericht zu einer psychologischen Untersuchung über die Gesamtfirmierung der Warenhausgruppe Maus-Nordmann
Box Number 118
Report Number 2773C
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Document Type Report
Industry Retail and Wholesale
Commissioned by Groupe de Grands Magasins Maus-Nordmann
Conducted by Ernest Dichter International Institute for Motivational Research
Place Zurich, Switzerland
Language German