C & A purpose - increasing its sales volume - Market Research and American Business, 1935-1965

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Field name	Value
Title	C & A purpose - increasing its sales volume
Box Number	95
Report Number	2166C
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	1968 Find out more about this year
Document Type	Proposal
Industry	Clothing and Accessories
Commissioned by	C & A Brenninkmeyer GmbH
Company	C & A Modes, Ltd. Go to Business Biographies
Method	Interview; Focus Group
Keywords	female consumer, fashion, clothing, housewife, comfort, design, femininity, color, attitude, consumer trend, buyer motivation, children, child consumer, merchandising, buying habits, word-of-mouth advertising Go to Glossary
Language	English
Document linked to	Catalogue of poses - the third language, vol. I Catalogue of poses - the third language, vol. II Catalogue of poses - the third language, vol. IV