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Title Das gegenwärtige Persönlichkeitsbild der Schwarzkopf-Produkte: Eine Motivstudie über de Reaktionen der deutschen Verbraucherin zu "Taft," dem "flüssigen Haarnetz"
Box Number 50
Report Number 1102C
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Report
Industry Hair and Beauty
Commissioned by Hans Schwarzkopf Chemische Fabrik
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand Schwarzkopf; Taft
Method Interview; Test
Keywords
Language German