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Field name | Value |
---|---|
Title | Purex Corporation - Letter [summary of research approach to analysis of television commercials] |
Box Number | 26 |
Report Number | 705.1A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Letter |
Industry | Cleaning Products |
Commissioned by | Purex Corporation, Ltd. |
Company | Go to Business Biographies |
Brand | Purex |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
A motivational research study of the sales and advertising problems of Purex liquid bleach Letter proposal re bottle design, label, and advertising theme Creative research memo on liquid bleach |