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Field name | Value |
---|---|
Title | A motivational research study on the marketing problems of Wonder Wrap |
Box Number | 30 |
Report Number | 800C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Household Goods |
Commissioned by | Scott Paper Company |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Brand | Wonder Wrap |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | English |
Document linked to |
Wonder Wrap study Wonder Wrap memo (progress report) |