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Field name | Value |
---|---|
Title | Motiv- und Marketingstrategiestudie über die Merz-Spezial-Dragees: Die motivpsychologischen Voraussetzungen für eine optimale Werbung und Promotion der Idee "Kosmetik von Innen" |
Box Number | 86 |
Report Number | 1939C |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Date | Find out more about this year |
Document Type | Report |
Industry | Healthcare and Pharmaceuticals |
Commissioned by | Chemische Fabrik Merz &, Co. |
Conducted by | Institute for Motivational Research, Inc. |
Place | Croton-on-Hudson, New York |
Company | Go to Business Biographies |
Method | Interview; Test |
Keywords | Go to Glossary |
Language | German |
Document linked to |
Vorschlag zu einer Motiv- und Marketingstrategiestudie über die Merz-Spezial-Dragees und die motivpsychologischen Voraussetzungen für eine optimale Werbung und Promotion der Idee "Kosmetik von Innen" |