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| Field name | Value |
|---|---|
| Title | Vorschlag zu einer Motiv- und Marketingstudie über Schuhe, speziell Bally-Schuhe |
| Box Number | 101 |
| Report Number | 2300A |
| Library | Hagley Museum and Library |
| Copyright | Hagley Museum and Library |
| Date | Find out more about this year |
| Document Type | Proposal |
| Industry | Clothing and Accessories |
| Commissioned by | Bally-International AG |
| Conducted by | Ernest Dichter International Institute for Motivational Research |
| Place | Croton-on-Hudson, New York |
| Company | Go to Business Biographies |
| Brand | Bally |
| Method | Interview; Test |
| Keywords | Go to Glossary |
| Language | German; English |
| Document linked to |
Bericht zu einer motiv- und imageuntersuchung für Bally Deutschland |