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Field name | Value |
---|---|
Title | Proposal for basis study and study of rader analysis on publications issued by the Schweizerische Bankgesellschaft (SBG) (Swiss Banking Corporation) |
Box Number | 108 |
Report Number | 2486A |
Library | Hagley Museum and Library |
Copyright | Hagley Museum and Library |
Document Type | Proposal |
Industry | Financial Services |
Commissioned by | Schweizerischer Obstverband; Swiss Banking Corporation |
Conducted by | Ernest Dichter International Institute for Motivational Research |
Place | Zurich, Switzerland |
Company | Go to Business Biographies |
Brand | SBG |
Method | Interview; Questionnaire; Test |
Keywords | Go to Glossary |
Language | English; German |
Additional information | Contains two versions in English and German. |
Document linked to |
Grundlagenstudie und Leserschaftsanalyse über die Publikationen der Schweizerischen Bankgesellschaft |