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Title Memo on package designs - Crispie potato chips
Box Number 16
Report Number 444E
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Memorandum
Industry Food and Drink
Commissioned by Walter Landor & Associates
Conducted by Institute for Motivational Research, Inc.
Company
Brand Crispie
Keywords
Language English
Document linked to Proposal for a motivational research study on the sales and advertising problems of Crispie potato chips
A motivational research study on the sales and advertising problems of Crispie potato chips