Proposal for an MRS on the image of the city of Vienna and an effective public relations program - Market Research and American Business, 1935-1965

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Field name	Value
Title	Proposal for an MRS on the image of the city of Vienna and an effective public relations program
Box Number	93
Report Number	2096A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	31 Aug 1967 Find out more about this year
Document Type	Proposal
Industry	Travel and Tourism
Commissioned by	The Administration of the City of Vienna, Austria
Conducted by	Institute for Motivational Research, Inc.
Place	Croton-on-Hudson, New York
Company	Administration of City of Vienna, Austria Go to Business Biographies
Method	Interview; Test
Keywords	public relations, public image, corporate image, travel Go to Glossary
Language	German