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Title The psychographic profile of Simplicity Fashion Magazine readership - a research proposal
Box Number 96
Report Number 2184A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Document Type Proposal
Industry Media and Publishing
Commissioned by Simplicity Pattern Company
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Brand Simplicity
Method Interview; Focus Group; Test
Language English