Will south Philadelphians move to Eastwick? A proposal for a motivation "action plan" - Market Research and American Business, 1935-1965

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Field name	Value
Title	Will south Philadelphians move to Eastwick? A proposal for a motivation "action plan"
Box Number	101
Report Number	2294A
Library	Hagley Museum and Library
Copyright	Hagley Museum and Library
Date	Nov 1969 Find out more about this year
Document Type	Proposal
Industry	Construction and Real Estate
Commissioned by	The Korman Corporation
Conducted by	Ernest Dichter International Institute for Motivational Research
Place	Croton-on-Hudson, New York
Company	Korman Corporation Go to Business Biographies
Method	Interview
Keywords	real estate, housing, homeowner, group interview, social psychology, cost Go to Glossary
Language	English
Additional information	Last page is a title page for 'Addenda', but no addenda is included.