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Title Proposal for a research study to provide Sperry & Hutchinson with practical guides to minimizing the negative aspects and utilizing the positive aspects of a contemplated franchise split…
Box Number 60
Report Number 1351A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Date
Document Type Proposal
Industry Retail and Wholesale
Commissioned by Sperry & Hutchinson
Conducted by Institute for Motivational Research, Inc.
Place Croton-on-Hudson, New York
Company
Brand S&H
Method Interview
Keywords
Language English
Additional information Full title: Proposal for a research study to provide Sperry & Hutchinson with practical guides to minimizing the negative aspects and utilizing the positive aspects of a contemplated franchise split and to provide some indicative measurements of the economic effects of such a move
Document linked to A motivational research study of the impact, penetration, and potential of S & H and competitive incentive programs
A proposal for a motivational research study on incentive plans