The full content of this document is only available to subscribing institutions. More information can be found via

Title Vorschlag zu einer Motiv- und Imagestudie für das Warenhaus Gonset S.A., Yverdon
Box Number 109
Report Number 2507A
Library Hagley Museum and Library
Copyright Hagley Museum and Library
Document Type Proposal
Industry Retail and Wholesale
Commissioned by Pulbaco, Werbeagentur
Conducted by Ernest Dichter International Institute for Motivational Research
Place Zurich, Switzerland
Method Interview; Test
Language German
Document linked to Motiv- und Image-Studie für das Warenhaus Gonset S.A